The Pink Patch Project

Raising Awareness. Inspiring Hope. Saving Lives.
The Pink Patch Project is a national public awareness campaign designed to bring attention to the fight against breast cancer. Law enforcement agencies and first responders across the country have come together with one shared goal: to raise awareness and support lifesaving research, treatment, and education.


What It Is

Participating agencies wear and sell specially designed pink versions of their uniform patches throughout the month of October—Breast Cancer Awareness Month. These unique patches spark conversations within the community and serve as a visible reminder of the importance of early detection and support.


Our Mission
  • Awareness: Encourage open conversations about breast cancer and the importance of early screenings.
  • Support: Show solidarity with survivors, patients, and families impacted by breast cancer.
  • Fundraising: Direct proceeds from patch sales to local and national cancer research organizations, treatment centers, and support networks.

Why It Matters

Breast cancer touches millions of lives each year. By wearing pink patches, our officers and first responders send a powerful message: you are not alone in this fight. Together with our community, we can provide hope, raise vital funds, and work toward a future free of breast cancer.


How You Can Get Involved
  •  Purchase a Patch: Show your support by buying a Pink Patch directly through our department. 100% of proceeds are donated.
  • Spread the Word: Share photos of your patch on social media and help amplify the message.
  • Join the Cause: Partner with us in fundraising efforts, awareness campaigns, and community events throughout October.

Every patch tells a story. Every story fuels the fight against breast cancer. Together, we can make a difference.

South Pasadena Police Pink Patch Project